Self promotion Ideo
Although we live in a highly digital world, some plans and ideas only become real when they are written on a piece of paper. That was exactly the idea we had for a New Year’s gift for our clients, colleagues and friends – to give them the opportunity, first of all, to write down notes of things they keep in their heads, and secondly to encourage them to make these things actually happen. Regardless of whether those notes are about travel, socialising, gifts for loved ones, or simply cooking ideas – put them on paper and we’re sure they’ll be accomplished. Clients who work with us know that we love colours and that we often browse through the pantone scale and suggest fluorescent colours. However, no client was brave enough to use these colours in their materials until we created these cute notebooks. The convenient “pocket” format, glued binding, and fluorescent colours make these notebooks very recognisable.